17 November 2005

DSL Market insight

In this article, Om Malik points to the realities of the DSL market in the US. We have a tendency to look toward higher speed access, so it is interesting to get a reality check like this. Does this surprise you?

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1 comment:

KuangChiu Huang said...

It is the right time to launch low price DSL service for increasing market share, because most customers, who are willing to pay for high price broadband Interent, have already subscribed the service and the offer of low price DSL is only for new subscribers. The restriction creates the discrimination between old and new customers. Even old customers prefer the low price DSL; they are not qualified for the service. The rule can release the worry that the new service decreases its revenue because current high price DSL subscribers downgrade their service for lower price DSL. In addition, the low price DSL can be a nice marketing tool to solicit new customers from dial up and cable modem subscribers.